Built by people who have been delivering audiences to recruiters for years.
TargetByTitle is a product of SCAIL LLC — a small, founder-run company that builds audience data products for advertising, and stays out of the agency-client relationship.
Jason Smith
SCAIL LLC was founded by Jason Smith of Portland, Oregon. Jason is the exited founder of Audience Synergy, which works closely with recruitment marketing agencies to deliver nursing and healthcare audiences across every media channel — paid social, programmatic display, email, and direct mail. He spent years inside the workflow recruitment marketers actually run: a client's requisition opens, the audience has to be in the ad account fast, and the ad has to comply with rules that keep tightening.
Now he is bringing the same advertising and data skills to advertisers in other verticals. TargetByTitle is that idea in its simplest form: a job posting goes in, a compliant, qualification-based audience comes out, and it lands in the agency's own ad account.
One thing we are deliberate about: TargetByTitle does not build nursing or healthcare-specific audiences. Those belong to Audience Synergy, who do them better than anyone. If you paste a nursing posting into our tool, we will say so and connect you with their team for counts and activation options.
An agency enablement partner
We support agencies with the audiences and tools they need to deliver on client hiring goals. Our sole focus is audience building and activation — never competing with you to control TA budgets or drive strategy.
Data, not media
We build and deliver audiences. You run the campaigns, set the rates, and keep the relationship. Display is available when you want a desk without building one, using our recruitment-optimized programmatic banner platform.
Small team, big data
We keep the team small and invest our capital where it counts: sourcing the largest and most up-to-date professional and intent data sets, and building self-service software that saves time and streamlines communication. That is why a profile takes ten minutes and an audience costs $100 a month.
Three products, one engine.
Each brand serves a different buyer with the same underlying audience infrastructure — professional and behavioral data, automated research software, and direct delivery into the platforms where campaigns run.
JustSearched
Intent-based audiences built from real-time search behavior. Custom keyword-level audiences for agencies and performance media teams, delivered natively into Meta, Google, TikTok, The Trade Desk, and LiveRamp-connected DSPs — plus the Curated Intent syndicated catalog.
justsearched.com →
GradSignalGradSignal
The graduate audience engine for higher-education marketing. Deep program research and precision-built audiences for advanced degrees and professional certificates, built for the agencies and media partners that market them.
gradsignal.com →TargetByTitle
Job-title audiences for job ads on Meta and the open web. A job posting becomes a qualification-based audience, delivered into the agency's ad account, for recruitment marketing across every vertical except nursing and healthcare.
You're hereNursing and healthcare? That's Audience Synergy.
For nursing and healthcare-specific recruitment audiences — RNs by specialty, LPNs, NPs, allied health at scale — go straight to Audience Synergy. They serve recruitment marketing agencies across paid social, programmatic display, email, and direct mail, and it's the same team Jason founded. We route every nursing request we receive to them.
Nursing & healthcare audiences for recruitment marketing agencies, across all media channels.
audiencesynergy.com →Questions, partnerships, press.
Email partnerships@targetbytitle.com — you'll get Jason, not a queue.